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Kirkland's
Role: Creative Direction, Design & Photography
Tools: InDesign, Lightroom & Photoshop
Kirkland's launched the "Falling for Autumn" campaign to promote its autumn collection. The campaign aimed to create an autumnal atmosphere in customers' homes by offering them seasonal products such as fall foliage, pumpkins, and scarecrows. The campaign included storefront, a themed sweepstake with the chance to win a shopping spree, and a seasonal catalog. The company also hosted in-store events offering customers the opportunity to experience the autumn season through festive activities. The campaign was successful in attracting customers and promoting Kirkland's autumn collection.

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